• As Seen On
• Mar 23,2009
• In: Something For The Weekend

Equmen Core Precision Undershirt

Billed as ‘Spanx for men, the Equmen Core Precision Undershirt was the last item to be featured on the gadget section of this weekend’s, Something for the Weekend.

Normally reserved for the ladies and usually to hold tummies and bums in, shapewear for men has finally arrived.

Made by an Australian company, the Equmen Core Precision Undershirt has only just arrived in the UK, after being successful in Australia and the US.  Selfridges are one of the first to stock the Equmen and a spokeswoman said “It’s a very tight-fitting T-shirt, so it’s not like we’re asking men to wear a bra. It’s quite inoffensive.

‘We’ve never stocked male control-wear before, so it will be a test. It may be that women will buy them for men, until men become more familiar with it.

‘Where women ask “Does my bum look big in this?”, men will wonder “Does my tum look big in this?”, and that’s wear the Equmen products come in.’

As well as the Equmen Undershirt, pants are apparently being developed too, so it may not be too long before those immortal words are muttered to blokes.

> Equmen Core Precision Undershirt is available for £49 from Selfridges, instore only at present.